CASE STUDY
CASE STUDY
CASE STUDY
Fricassa
Fricassa
OVERVIEW
Fricassa envisioned a few key areas for their initial product offering as proof of concept. on (3) three different platforms; Web app, Contributor dashboard and Partner dashboard. The critical key features included:
Fricassa envisioned a few key areas for their initial product offering as proof of concept. on (3) three different platforms; Web app, Contributor dashboard and Partner dashboard.
The critical key features included:
OVERVIEW
OVERVIEW
Purchase Photo / Music
Purchase Photo / Music
Subscribe to a flexible plan or purchase license to a photo/music for personal, social or publication use.
Subscribe to a flexible plan or purchase license to a photo/music for personal, social or publication use.
1
1
Purchased Items On Print
Purchased Items On Print
Have your purchased photo be delivered on prints such as jug, pen, booklet e.t.c
Have your purchased photo be delivered on prints such as jug, pen, booklet e.t.c
2
2
Personal Collections
Personal Collections
Create an archive of your favourite photos / music and videos. Share with your inner circle, families and colleagues.
Create an archive of your favourite photos / music and videos. Share with your inner circle, families and colleagues.
3
3
Earn awesomely for your creativity, Get paid when people buy your uploaded products on the platform,
Earn awesomely for your creativity, Get paid when people buy your uploaded products on the platform,
Be A Contributor
Be A Contributor
4
4
Meet amazing talents to help deliver the perfect experience for your private and public productions.
Meet amazing talents to help deliver the perfect experience for your private and public productions.
Book A Photoshot
Book A Photoshot
5
5
Be A Contributor
Earn awesomely for your creativity. Get paid when people buy your uploaded products on the platform
4
Book A Photoshot
Meet amazing talents to help deliver the perfect experience for your private and public productions.
5
ROLE
ROLE
User Experience (UX) Designer
Interaction Designer
TOOLS
Figma, Zoom, Notion,
Adobe Photoshop, Miro
Figma, Zoom, Notion, Adobe Photoshop, Miro
TOOLS
TOOLS
TIMELINE
TIMELINE
12 weeks
PROBLEM STATEMENT
1
There are several platforms such as shutterstock, 500px and unsplash that provides this solutions. However, these platforms do not completely showcase Black and Nigerian stock images for Africans.
2
Existing platforms do not support flexibility features for users such as items-on-prints and book a photoshot.
APPROACH
1
Collation of all requirements and understanding the user business needs and goals.
2
Design strategy, process planning and implementation.
3
ideating, wire framing for a holistic user product.
4
Designing of a holistic product style guide and hi-fidelity prototype for usable code implementation.
5
Organising and handing over all necessary assets for holistic product development.
USER PERSONA 1.
BACKGROUND
Tomilola John is an art lover and content creator. He lives in Lagos, Nigeria. He's engaged and earn a revenue of N8,475,000 every year. He writes articles for companies and his blog.
GOALS & NEEDS
Tomi is looking for a platform with a flexible plan to help foster his content creation with relatable and communicative images. As a writer, he needs related photos in his article to get his readers connected.
DEMOGRAPHY
Age : 35
Occupation: Content Creator
Statu: Engaged
PAIN POINTS
Getting a platform that provides sufficient black American photos is stressful and time consuming.
PERSONALITY
Art lover and I want to use my time efficiently as i can.
USER PERSONA 2.
BACKGROUND
Angela is a photographer. She lives in Lagos, Nigeria. She's single and earns a revenue of N6,550,000.00 every year. She owns a photo studio and shoots photos for fun and publications
GOALS & NEEDS
Angela wants a platform where she can sell and contribute her photo skills and resources. As a photographer, she has lots of amazing life experiences on his portfolio.
DEMOGRAPHY
Age : 26
Occupation: photographer
Statu: Single
PAIN POINTS
Inability to get a platform that rewards awesomely for her contributions.
PERSONALITY
Cool, easy going and uses her time efficiently.
SKETCHES
WIREFRAME
STYLE GUIDE
1
1
Collation of all requirements and under-
standing the user business needs and goals.
2
2
Design strategy, process planning and implementation.
3
3
Ideating, wire framing for a holistic user product.
4
4
Designing of a holistic product style guide and hi-fidelity prototype for usable code implementation.
5
5
Organising and handling over all necessary assets for holistic product development.
APPROACH
APPROACH
BACKGROUND
Tomilola John is an art lover and content creator. He lives in Lagos, Nigeria. He's engaged and earn a revenue of N8,475,000 every year. He writes articles for companies and his blog.
GOALS & NEEDS
Tomi is looking for a platform with a flexible plan to help foster his content creation with relatable and communicative images. As a writer, he needs related photos in his article to get his readers connected.
DEMOGRAPHY
Age: 35
Occupation: Content Creator
Status: Engaged
PAIN POINTS
Getting a platform that provides sufficient black American photos is stressful and time consuming.
PERSONALITY
Cool, easy going and uses her time efficiently.
USER PERSONA. 1
USER PERSONA. 1
USER PERSONA. 2
USER PERSONA. 2
BACKGROUND
Angela is a photographer. She lives in Lagos, Nigeria. She's single and earns a revenue of N6,550,000.00 every year. She owns a photo studio and shoots photos for fun and publications
GOAL & NEEDS
Angela wants a platform where she can sell and contribute her photo skills and resources. As a photographer, she has lots of amazing life experiences on his portfolio.
DEMOGRAPHY
Age: 26
Occupation: Photographer
Status: Single
PAIN POINTS
Inability to get a platform that rewards awesomely for her contributions.
PERSONALITY
Cool, easy going and uses her time efficiently.
SKETCHES
SKETCHES
WIREFRAME
WIREFRAME
STYLE GUIDE
STYLE GUIDE
1
1
There are several platforms such as shutterstock, 500px and unsplash that provides this solutions. However, these platforms do not completely showcase Black and Nigerian stock images for Africans.
2
2
Exisitng platforms do not support flexibility features for users such as items on prints and book a photoshoot.
2